B2B Sales Executive - SotaEdu

SotaTek Education, established in 2023 as part of Sota Holdings, is committed to empowering individuals and organizations to meet the demands of a rapidly evolving technology landscape. With a focus on bridging skill gaps and fostering operational excellence, SotaTek Education provides globally recognized credentials, bespoke training solutions, and expert consulting. 

SotaTek Education also offers tailor-made training programs to elevate technical skills and standardize team competencies through globally recognized credentials, empowering companies to upskill their workforce and stay competitive.

JOB DESCRIOPTION:

• Develop B2B/B2G markets for SotaTek Education’s EdTech.
• Prospect and negotiate with enterprises, government/public-sector organizations, and universities/colleges.
• Consult and sell educational software and digital transformation/AI training programs to enterprises and educational institutions.
• Identify customer needs and convert business challenges into tailored solution proposals.
• Work with technical experts to prepare proposals, tender documents, presentations, and commercial offers for C-level, university, and government leaders.
• Manage the sales pipeline and full cycle from lead generation and qualification to presentation, negotiation, contracting, and handover.
• Build strategic accounts and drive retention, upselling, and cross-selling across the Sota ecosystem.

KEY SUCCESS METRICS:

Core B2B Sales Metrics:

• Qualified opportunities generated across priority customer segments.
• Proposals/tenders submitted and executive presentations delivered.
• Conversion rate from qualified opportunity to signed contract.
• B2B revenue, project value, and gross margin achieved against target.
• Pipeline coverage and forecast accuracy.

Partnership & Account Growth Metrics:

• New strategic accounts and partnerships secured.
• Revenue growth from EdTech and digital transformation/AI training.
• Upselling and cross-selling revenue across the Sota ecosystem.
• Key-client retention and satisfaction.