Define, track, and evaluate core business metrics, and socializing decision-support tools (dashboards, reports, and self-serve analytics).
Partner closely with senior Marketing stakeholders (CRM, Growth, Campaign) to conduct deep-dive analyses and provide actionable insights to support informed decision-making and drive business growth and efficiency.
Lead regular business performance communication to stakeholders, clearly explaining key trends, underlying drivers, and implications to enable strategic and timely decisions across Shopee Vietnam.
Oversee end-to-end business performance across monetization, cost efficiency, and growth opportunities; take ownership of KPI tracking, target setting, and planning for assigned functions.
Support multiple business functions through the development, automation, and ongoing maintenance of management and performance reports.
At least 7 years of experience in Business Intelligence or Data Analytics, including 1-2 years in a team lead or managerial role, with a proven track record of driving measurable business impact in e-commerce, digital user growth, or digital marketing.
Strong analytical thinking, problems solving, able to break complex and ambiguous problems into small and addressable pieces
Experience working with cross-functional teams to gather requirements and define the right metrics to describe the state of the business - both on a macro-level and a micro-level
Ability to learn quickly and adapt with high velocity of change
