I. JOB OVERVIEW Supporting team in planning, executing, and tracking digital campaigns. This is a hands-on role designed for candidates who are eager to build a solid foundation in performance marketing within a fast-moving game environment.
II. WHAT YOU WILL DO Planning Support
- Assist in compiling data and preparing materials for campaign plans and budget tracking
- Support the team in updating weekly/monthly performance reports and dashboards
- Help research market trends, competitor activities, and audience insights Campaign Execution
- Assist in setting up and monitoring ad campaigns across platforms (Facebook, Google, TikTok, etc.) under supervision
- Track daily campaign metrics and flag anomalies or significant changes to the team
- Support the team in updating and adjusting campaign parameters based on performance
- Assist in basic campaign optimizations such as audience adjustments, budget pacing, and creative swaps
- Maintain and update tracking sheets, reports, and internal documentation III. REQUIREMENTS Education & Background
- Final-year student or fresh graduate in Marketing, Business, Communications, IT, or a related field
- Genuine interest in digital marketing, performance advertising, or the tech/app/game industry
- Prior internship or project experience in a tech company, digital agency, or app/game environment is a strong plus Skills & Knowledge
- Basic familiarity with at least one digital ad platform (Facebook Ads, Google Ads, or TikTok Ads)
- Comfortable working with data: proficient in Excel or Google Sheets (formulas, pivot tables, basic charts)
- Understanding of fundamental digital marketing concepts: CPM, CPC, CPI, CTR, conversion funnel
- Good English reading comprehension; able to work with English-language platforms and reports Personal Attributes
- Curious, proactive, and eager to learn in a fast-paced environment
- Detail-oriented with a responsible attitude toward assigned tasks
- Able to manage time well and stay organized across multiple tasks
- Team player who communicates openly and asks questions when needed IV. WHAT YOU WILL GAIN
- Real hands-on experience running live digital campaigns
- Mentorship from experienced digital and UA marketers in the tech/game industry
- Exposure to performance marketing tools: Meta Ads Manager, Google Ads, TikTok Ads, mobile attribution platforms
- A structured learning path with the opportunity
