Proposal & Pre-Sales Engineer

Role Summary

We are looking for an analytical and technically skilled Proposal & Pre-Sales Engineer to support the design, validation, and presentation of automation and robotics solutions. This role bridges the gap between the technical engineering team and the business development organization, translating customer requirements into feasible technical solutions and financial proposals. The ideal candidate has a strong background in robotics, automation systems, and cost modeling, with the ability to communicate complex engineering concepts to both technical and non-technical stakeholders.

Responsibilities

1. Solution Development & Technical Analysis

• Collaborate with the engineering and sales teams to analyze customer requirements and define optimal robotic or automation solutions.

• Prepare technical proposals, functional specifications, and architecture diagrams illustrating system concepts and integration flows.

• Evaluate solution feasibility in terms of technology, performance, and scalability while considering ROI and lifecycle costs.

• Develop and validate technical assumptions through simulations, BOM analysis, or vendor consultations.

2. Proposal Creation & Cost Estimation

• Create comprehensive technical and commercial proposals including pricing models, engineering hours, and resource allocations.

• Estimate costs for robotics, PLCs, control systems, software, and third-party components with attention to margins and competitiveness.

• Support tender and bidding processes by preparing compliance matrices, documentation packages, and clarification responses.

• Ensure proposal accuracy and adherence to company guidelines and customer specifications.

3. Pre-Sales Support & Customer Engagement

• Present technical solutions and value propositions to clients during pre-sales meetings, workshops, and demos.

• Collaborate with customers to refine requirements and align proposed solutions with project goals.

• Support Proof-of-Concept (PoC) setups and technical demonstrations showcasing robot systems, AI vision, or AMR capabilities.

• Maintain strong technical relationships with clients and technology partners.

4. Coordination & Documentation

• Collaborate with cross-functional teams including mechanical, electrical, software, and AI engineers to ensure consistency in proposals.

• Maintain a central database of proposal templates, cost benchmarks, and technical reference documents.

• Participate in design reviews and provide feedback to improve standard solution templates.

• Track proposal status, updates, and win/loss analysis for continuous improvement.

Required Qualifications

• Bachelor’s degree in Robotics, Mechatronics, Industrial Automation, or related engineering field.

• 3–5 years of experience in technical proposals, pre-sales, or solution engineering roles within the automation or robotics industry.

• Strong understanding of robotic systems, AMR/AGV platforms, PLC/SCADA systems, and integration of workflows.

• Ability to interpret and analyze electrical diagrams, and mechanical layouts.

• Proficiency in Microsoft Office, AutoCAD, or 3D visualization tools for proposal creation.

• Excellent written and verbal communication skills in English.

Preferred Qualifications

• Experience in MES or ERP-level integration and technical sales presentations.

• Knowledge of AI Vision, IoT, and digital twin technologies for advanced solution pitches.

• Experience preparing documentation for public tenders or large-scale industrial clients.

Reporting Structure

Reports directly to the Solution Lead or Sales Director. Works closely with Robotics Solution Engineers, Data Analysts, and Project Managers to ensure accurate and competitive proposals.

Work Environment

This role involves a hybrid mix of office-based proposal preparation and customer-site visits for technical discussions or presentations. Collaboration with international teams, partners, and suppliers is common. Occasional travel may be required for customer meetings and trade exhibitions.